You may have heard your trade show product sales representative rattle off multiple printing options for you including “Dye Sublimation” or “Dye Sub” for short. What does that mean?
Dye Sublimation is a special printing process that involves heating inks directly into gasses that then solidify on their medium. This is different than your average inkjet desk printer. Your inkjet lays down thousands of dots of ink that then have to dry. Sublimation, however, uses another layer of “overcoating” and a heating process that creates a continuous color tone as well as a smudge free print.
Dye Sublimation is most commonly used for printing on polyester fabrics – cycling clothing, soccer jerseys, flags, banners, table covers and trade show displays.
With a large variety of options for your trade show needs, dye sub graphics may be what you are looking for. Dye Sub graphic systems are, generally speaking, some of the easiest to install and break down as well as the lightest. The primary bonus feature is the seamless nature of the print. A ten-foot wide wall with no seams makes designing simplified and appealing to the audience.